Privacy Policy

Parkwood Master Builder (“Parkwood Homes”, “Parkwood”, “we”, “us”, “our”) owns and operates (the “Site”).

Last Updated: May 15, 2024 (“Effective Date”)

This Privacy Policy describes the online privacy practices of Parkwood Master Builder Inc. (collectively referred to in this Privacy Policy as ”Parkwood Master Builder”, “Parkwood Homes”, “Parkwood”, “we“, “us“, or “our“) as they relate to the collection, use, and disclosure of Personal Information, in accordance with Personal Information Protection Act (Alberta), when you access or utilize our services on (the “Site“) or otherwise communicate with us (collectively, the “Services“). For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, Site visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Parkwood Master Builder owns and operates (the “Site”). Please visit our Contact page if you would like to get in touch with a Parkwood representative.

In accordance with Canada’s Anti-spam legislation effective July 1, 2014, acceptance of providing Personal Information (hereinafter defined) gives Parkwood Master Builder and all of its divisions express consent to continue communications with the intended recipient. If you believe you have received email communications from Parkwood Master Builder and its divisions in error, please click “Unsubscribe” at the bottom of the email.

Any email communication and its attachments do not form part of a binding agreement between the recipient and the sender. Parkwood Master Builder and all of its subsidiaries, affiliates and other related companies (Parkwood) will not recognize or be held responsible for the contents of any email transmission unless a fully executed Purchase Order, Purchase Agreement or an Addendum to a Purchase Agreement signed by both parties is attached. In this sole circumstance, the attached document will be considered to form an agreement between the parties. Directors, Officers, and Vice Presidents are the only positions authorized to bind Parkwood as the Vendor/Builder. Superintendents, Managers, and Administrators are only authorized to sign as Parkwood’s Builder Representative or Witness.

Please note that errors can occur in electronically transmitted materials. We do not accept liability for any such errors. If verification is required, please ask for a hard copy.

Attachments to emails may contain viruses that could damage your computer system. Whilst we take reasonable precautions to minimize this risk, we do not accept liability for any damage which may result from software viruses. You should carry out your own virus checks prior to opening any attachment.

PRIVILEGE AND CONFIDENTIALITY NOTICE: The information received in any e-mails (including attachments) or correspondence from Parkwood Master Builder is confidential and is intended solely for the named recipient. The information may be legally privileged and if you are not the intended recipient be advised that any use, disclosure, copying, forwarding or distribution of an email or correspondence is strictly prohibited. If you have received Parkwood communication in error, please notify the sender immediately and delete the message including any attachments.


The purpose of this privacy policy is to inform Site users of the following:

  1. The personal data we collect
  2. Use of collected data
  3. Who has access to data collected
  4. The rights of Site users


By using our Site, users are consenting to:

  1. The conditions set out in this Privacy Policy
  2. The collection, use, and retention of the data listed in this Privacy Policy

Personal Information We Collect

The nature of Personal Information we obtain about you will depend on how you interact with our Site and how you use our Services. When we use the term “Personal Information”, we are referring to your personally identifiable information that identifies, relates to, describes, or can be associated with you. The below sections describe specific categories of Personal Information that we collect.

Parkwood only uses your Personal Information, including your email address, for the purposes you have consented to and as set out in our privacy policy. 

Information We Collect Through Cookies

A “cookie” is a small computer file or piece of information that may be stored in your computer’s hard drive when you visit our Site.  We collect certain information about your interaction with the Services (“Usage Data“) by using cookies, pixels, and similar technologies (“Cookies“). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address, location and other information regarding your interaction with the Services, including clicked links and content viewed. We may use Cookies for our internal data statistics and analytics and to improve our website’s functionality and in some cases, to provide visitors with a customized online experience.

Information Collected When User Performs an Action

Parkwood may also collect the following Personal Information when you perform certain actions on our Site, such as completing an inquiry form or subscribing to a newsletter list:

  1. First and last name
  2. Email address
  3. Phone number
  4. Auto fill data
  5. Customer support information including the information you voluntarily provide in communications with us (for example, messages you send to our customer service department through the Services).

How We Use Personal Information

Personal Information and Usage Data collected on our Site will only be used for the purposes specified in this Privacy Policy or as indicated on the relevant pages of our Site. 

We collect your Usage Date for the purposes of site analytics, marketing, and promotional purposes. Usage Data is used by Parkwood to determine website usage statistics, such as page views and clicks, in order to improve and personalize our website layout, content and services, and for the purpose of advertising and promotional communications by email, text message or postal mail, and to show you advertisements for products or services. This may include using your Personal Information to better tailor the Services and advertising on our Site and other websites.

Personal Information we collect when a user performs certain actions, such as filling out a contact form or subscribing to a newsletter, is used solely for the purposes of communication, and as outlined in the appropriate page of our website when the action is performed.

Your Usage Date and Personal Information is not used or disclosed for purposes other than those set out herein.

Who We Share Personal Information With

Subject to the terms of this Privacy Policy, we reserve the right to disclose certain Personal Information and Usage Data to any member of our organization who reasonably needs access to Personal Information Usage Data to achieve the purposes set out in this Privacy Policy.

We will not disclose your Personal Information or Usage Data with third parties, except for the following legitimate purposes:

  1. disclosing certain Personal Information and Usage Data to third parties who perform services on our behalf (e.g. IT management, data analytics);
  2. in connection with a business transaction such as a merger or bankruptcy, disclosing certain Personal Information and Usage Data to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others; and
  3. such other reason as required by applicable laws and legal proceedings.

Third Party Advertising

In addition to the foregoing, our Site may use Cookies or Google Ads remarketing services to advertise on third party websites or social media platforms — including Google and LinkedIn. This includes advertisements on the Google search results page, or a site in the Google Display Network.

Third-party vendors, including Google, use Cookies to serve advertisements based on a visitor’s past visit to our website. Any data logged will be used in accordance with our privacy policy, and Google’s privacy policy.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party’s policies or practices.

Safeguarding Personal Information

We have applied reasonable administrative, technical, and physical measures in an effort to protect the Personal Information in our custody and control against loss, theft and unauthorized access including any unauthorised usage of, modification to, or disclosure of such information. We restrict access to your Personal Information to those of our employees and authorized service providers who have a need access to such Personal Information in order to fulfill their job or service provision requirements and responsibilities. We take all reasonable precautions to protect your Personal Information from any loss or unauthorized use, access or disclosure.

Opting Out

Most web browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. We respect your right to privacy and your decision to choose whether or not to share your information. You may also opt out of Google’s use of cookies by visiting Google’s Ads Settings or Network Advertising Initiative opt-out page. You may opt out of newsletter emails by using the unsubscribe link at the bottom of every marketing email or by contacting us to remove you from the mailing list. Please note, however, if you disable Cookies, you may not experience optimal performance of our Site and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. Additionally, blocking Cookies may not completely prevent how we share information with third parties such as our advertising partners.


Our Site may provide links to websites or other online platforms operated by third parties that are not governed by this Privacy Policy, including without limitation social media websites. Although we endeavour to only link to sites with high privacy standards, our privacy policy will no longer apply once you leave our website. Additionally, we are not responsible for the privacy practices employed by third party websites, including the accuracy, completeness, or reliability of information of these websites. Therefore, we suggest that you examine the privacy statements of those third-party websites to learn how your information may be collected, used, shared, and disclosed. In addition to the foregoing, information that you provide on public or semi-public websites, including third-party social media websites, may be collected, and used by us, other users of the Services, and/or users of such third-party platforms without limitation as to its use by us or by third parties. Links from or to websites outside our Site are meant for convenience only. We do not review, endorse, approve, or control, and are not responsible for any websites linked from or to our Site, the content of those websites, the third parties named therein, or their products and services. This privacy policy applies solely to information collected by this Site.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the Effective Date and take any other steps required by applicable law.

Governing Law

Notwithstanding anything contained in this Privacy Policy, any disputes arising out of or relating to the Terms and Conditions, the Privacy Policy, use of our website, or services offered on our website will be resolved in accordance with the laws of the Province of Alberta without regard to its conflict of law rules. Any disputes, actions or proceedings relating to the Terms or your access to or use of our website must be brought before the courts of the Province of Alberta in the City of Edmonton, Alberta, and you irrevocably consent to the exclusive jurisdiction and venue of such courts.

Disclaimer and Limitation of Liability

You assume all responsibility and risk with respect to your use of our website, which is provided “as is” without warranties, representations or conditions of any kind, either express or implied, with regard to information accessed from or via our website, including without limitation, all content and materials, and functions and services provided on our website, all of which are provided without warranty of any kind, including but not limited to warranties concerning the availability, accuracy, completeness or usefulness of content or information, uninterrupted access, and any warranties of title, non-infringement, merchantability or fitness for a particular purpose. We do not warrant that our website or its functioning or the content and material of the services made available thereby will be timely, secure, uninterrupted, or error-free, that defects will be corrected, or that our websites or the servers that make our website available are free of viruses or other harmful components.

Entire Agreement

The terms of this Privacy Policy and any documents expressly referred to in them represent the entire agreement between you and us in relation to the subject matter of the terms of this Privacy Policy and supersede any prior agreement, understanding or arrangement between you and us, whether oral or in writing. Both you and we acknowledge that, in agreeing to the terms of this Privacy Policy, neither you nor we have relied on any representation, undertaking or promise given by the other or implied from anything said or written between you and us prior to such terms, except as expressly stated in the terms of this Privacy Policy.


If any of the provisions of the terms of this Privacy Policy are determined by any competent authority to be invalid, unlawful, or unenforceable, such provision will to that extent be severed from the remaining terms of this Privacy Policy, which will continue to be valid and enforceable to the fullest extent permitted by law.


Any headings and titles herein are for convenience only.


Please visit our Contact page and submit a contact form if you have any questions or concerns regarding this Privacy Policy.

By using our Site, you consent to the terms outlined in this Privacy Policy and agree to our collection, use, and protection of your Personal Information as described herein.

Please note that our website may contain typographical errors or inaccuracies and may not be complete or current. We reserve the right modify and update our Privacy Policy and to correct any errors, inaccuracies, or omissions and to change or update information at any time, without prior notice.